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Desert Road
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Desert Road

professional service with a personal touch 

BRAND MANAGEMENT TEAM            sales,  marketing, merchandising, consulting, events

WE PUT PRIDE IN OUR WORK AND YOURS

OUR

SERVICES

Includes, but not limited to:
MERCHANDISING |
STORE LEVEL SUPPORT
BRAND DEVELOPMENT
NEW PRODUCT
LAUNCH
EVENT
MANAGEMENTS
SERVICES

OUR

TEAM

-Libby Prideaux is the owner and Principal Broker for Desert Pride. She began working in the natural product industry in 2002 with Wild Oats as a Natural Living Department Manager, then, via merger, transitioned to Whole Foods as a Whole Body Team Leader.  In late 2008 she left Whole Foods to start work as a Regional Territory & Key Account Sales Manager for a national brand. Then, in 2012, she left the brand to pursue the opportunity to join an independent brokerage as a Partner. As part of the future plans, Libby founded Desert Pride Natural Sales in 2013 and then assumed ownership of the brokerage as of January 1st, 2015. Since then, the brokerage has more than doubled in size of territory and team members! Libby manages all sales operations for Desert Pride, provides key account management services, consulting services and master broker services. 

 

-Caitlyn Yingling graduated from WSU with a BA in HR, she joined Desert Pride in November 2016 in a new and exciting role as Social Media & Sales Outreach Manager. In addition to this role, she also provides administrative support, on-site event management & does community outreach for Desert Pride. 

 

-Jessica Millea joined the natural products industry in 2005 with former chain Sunflower Markets in Tucson AZ. As part of her career path, 10 years later she achieved a BA in Human Resources in 2015 and then joined Desert Pride Natural Sales team as a sales and merchandising manager in our Southern AZ territory. Additionally, we are thrilled to have Jessica managing our field demo event & merchandising team, executing live product demonstrations and other consumer pull events in all 6 states we serve. 

 

-Melodee Richardson has been in the Health Food industry for over 20 years working under such banners as Wild Oats and Whole Foods. In January of 2016, she joined Desert Pride as a Merchandiser and demo rep for the NV and UT territories. Since then, she has promoted to sales and merchandising manager for NV and UT territories, and fortunately for our team, she has also expanded her service area to include Northern AZ. 

 

-Chris Marsh has a background in regional sales management for national brands and he has also done warehouse management for 10+ years prior to joining our team. Chris has also spent several years dealing in ecommerce sales management, both managing platforms for brands and providing consulting services. He joined Desert Pride in January of 2017, we are proud to have Chris managing sales and merchandising in our Central AZ and NM territories. 

 

WHO

WE ARE

Desert Pride Natural Sales provides service for multiple trade channels in Arizona, Nevada, Utah & New Mexico. With over 60 years combined experience in the natural products industry, we have the skills and the knowledge needed to represent your products with professionalism and the ability to build enthusiasm and loyalty around your brand while also meeting and exceeding your sales and distribution goals!

 

"Representing high quality, natural industry products with pride and perseverance in Arizona, Nevada, Utah & New Mexico"

ABOUT US
TEAM

GET IN

TOUCH

We can't wait to hear from you

Serving Arizona, Nevada, Utah & New Mexico since 1994

or just email us:

Libby@desertpride.net

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CONTACT
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